You can recognize the many faces of design by looking at the many different professional societies that promote design around the world. These societies may have roots in engineering or architecture or industrial design but they all share the view of design as the vanguard of innovation and as the creative front end of the production of goods and services.

From my discussions with other design journal editors and with representatives of these various societies, I have a growing sense that we need a forum where the diverse views and work on design periodically coallesce. The US National Science Foundation has expended significant effort over time to support this idea. Other communities, such as controls or information processing, have created such venues in some form of international federation of national, regional, or specific-focus societies. I think it is time to create...

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