Abstract
In order to develop and implement effective snowsport safety strategies, it is essential to understand the behaviors and attitudes of snowsport participants towards snowsport safety. In Australia, there is little published research on snowsport safety even though there are an estimated 2 000 000 skier days annually. This exploratory study, using an on-line survey, seeks to begin to understand the behaviors and attitudes of Australian snowsport participants towards safety upon which further research may be built. The results suggest that additional efforts need to be made to inform people of the real level of risk in snowsports and where, in a resort, the injuries are most likely to occur. In addition, informing people of the benefits of wearing protective equipment will assist protective equipment usage. Key targets for improved safety messages regarding protective equipment usage include alpine skiers, beginners, and females.