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The Big Miss: How Organizations Overlook the Value of Emotions
By
Zhecho Dobrev
Zhecho Dobrev
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ISBN-10:
1-63742-257-1
ISBN:
978-1-63742-256-4
No. of Pages:
220
Publisher:
Business Expert Press
Publication date:
2022

The frontmatter is available for free viewing by clicking on the PDF icon below.

eBook keywords: why emotions are key to customer experience management, how businesses can design for emotion and growth, why digital transformation programs fail to deliver results, using data, AI and behavior science in experience design, customer science based strategy for business managers, how to businesses can appeal to customer emotions

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