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Keywords: consumers
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eBook Chapter
Series: ASTM Selected Technical Papers
Publisher: ASTM International
Published: 1996
ISBN-10: 0-8031-2038-9
ISBN: 978-0-8031-2038-9
... Cooking or handling directions found on a food package are among the many pieces of information conveyed to the consumer through packaging. This study examined consumer use of preparation directions for food products and which of three formats of directions (paragraph, step-by-step...
eBook Chapter
Series: ASTM Selected Technical Papers
Publisher: ASTM International
Published: 1996
ISBN-10: 0-8031-2038-9
ISBN: 978-0-8031-2038-9
... Product packs and packages protect the contents but also contribute significantly to consumer perceptions of the brand and product through color and design. If advertising budgets are low, the pack plays a major sales role at the point-of-sale by communicating its product contents and brand...
eBook Chapter
Series: ASTM Selected Technical Papers
Publisher: ASTM International
Published: 1990
ISBN-10: 0-8031-1278-5
ISBN: 978-0-8031-1278-0
... with region, length of occupancy, age and value of the house, and presence of an attached fan. Thus this study provides a base for identifying households which will undertake insulation activities. energy conservation insulation consumers residences Carol B. Meeks 1 Factors Influencing Consumer...
eBook Chapter
Series: ASTM Selected Technical Papers
Publisher: ASTM International
Published: 1976
ISBN-10: 0-8031-0300-X
ISBN: 978-0-8031-0300-9
... In spite of heavy pressure from some consumer activist groups urging the Consumer Product Safety Commission (CPSC) to faster, broader, and more stringent action, an increasing number of consumers are confused, unaware, or antagonistic to the spread of more child-resistant packaging. Some feel...
eBook Chapter
Series: ASTM Selected Technical Papers
Publisher: ASTM International
Published: 1973
ISBN-10: 0-8031-0564-9
ISBN: 978-0-8031-0564-5
... Subjective thresholds of acuity, acceptability, or preference must be obtained to assure a manufacturer that his product is desirable. Subjective tests are often costly and time consuming. This delays decision making and product improvement or availability. Therefore, much effort has been...