Seawater has been used for long time as a cooling fluid in heat exchangers to reduce fresh water usage in industry and power plants. The thermophysical properties of seawater are different from those of fresh water due to the salt content or salinity. This difference is sufficient to affect the heat and mass transfer processes which in turn change the thermal performance. Thermal design of fresh water cooling towers is described in detail in many textbooks and handbooks. However, only a rule of thumb is frequently used for designing of seawater cooling towers. This rule recommends degrading the tower performance by approximately 1% for every 10,000 ppm of salts in the feed water. In this paper, the thermal performance of seawater cooling towers is presented using a detailed model of counterflow wet cooling towers which takes into consideration the coupled simultaneous heat and mass transfer processes and uses state-of-the-art seawater properties from the literature. The model governing equations are solved numerically and the validity of this model is checked using new experimental data that has been measured using a bench top counterflow seawater cooling tower. The effect of the variation of seawater salinity as well as other operating conditions on the effectiveness and Merkel number is investigated.

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