In order to support creative design, we propose an approach composed of two methods for generating creative design ideas. The first method involves generating a candidate for a highly creative design idea by focusing on the notion of “polysemy.” The second involves evaluating the generated candidate by using a virtual network. In this study, we focus on concept generation, specifically, the process of synthesizing two concepts. Furthermore, we use design idea features for representations of the design idea. We attempt to create a set of design idea features that allows the realization of highly creative ideas. For verifying the validity of the first method, we confirmed that the estimated scores of originality of all the generated candidates extrapolated the score of the base design idea.
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ASME 2009 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference
August 30–September 2, 2009
San Diego, California, USA
Conference Sponsors:
- Design Engineering Division and Computers in Engineering Division
ISBN:
978-0-7918-4905-7
PROCEEDINGS PAPER
A Method to Generate and Evaluate a Creative Design Idea by Focusing on Associative Process Available to Purchase
Futoshi Mukai,
Futoshi Mukai
Nagoya City Water Works & Sewerage Bureau, Nagoya, Japan
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Nor Fasiha Mohd Yusof,
Nor Fasiha Mohd Yusof
Kobe University, Kobe, Japan
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Toshiharu Taura,
Toshiharu Taura
Kobe University, Kobe, Japan
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Yukari Nagai
Yukari Nagai
Japan Advanced Institute of Science and Technology, Nomi, Japan
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Eiko Yamamoto
Kobe University, Kobe, Japan
Futoshi Mukai
Nagoya City Water Works & Sewerage Bureau, Nagoya, Japan
Nor Fasiha Mohd Yusof
Kobe University, Kobe, Japan
Toshiharu Taura
Kobe University, Kobe, Japan
Yukari Nagai
Japan Advanced Institute of Science and Technology, Nomi, Japan
Paper No:
DETC2009-87193, pp. 1003-1011; 9 pages
Published Online:
July 29, 2010
Citation
Yamamoto, E, Mukai, F, Yusof, NFM, Taura, T, & Nagai, Y. "A Method to Generate and Evaluate a Creative Design Idea by Focusing on Associative Process." Proceedings of the ASME 2009 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. Volume 8: 14th Design for Manufacturing and the Life Cycle Conference; 6th Symposium on International Design and Design Education; 21st International Conference on Design Theory and Methodology, Parts A and B. San Diego, California, USA. August 30–September 2, 2009. pp. 1003-1011. ASME. https://doi.org/10.1115/DETC2009-87193
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