Controversy regarding the dynamic modeling of tilting-pad journal bearings (TPJB) has existed for years, with the question of the effective stiffness and damping properties, and the requirement for consideration of frequency dependency, being of great concern. There is a partial disconnect between the results of theoretical and many experimental investigations. This paper attempts to examine this issue in more of a macro sense; broadening the scope of the geometric and operating domains, and in turn expanding an understanding of related frequency effects. The investigation hinges on a single-pad, single degree-of-freedom (DOF) model that represents various geometries and operating conditions for a full bearing. The results clearly show that the dynamic coefficients must be dependent upon the “exciting” frequency, and that the dependency is primarily associated with the pad rotational damping.