The evolution of the Brazilian citrus processing industry is revised and the new trends are discussed. The production of Frozen Concentrated Orange Juice (FCOJ) in Brazil, mainly in the State of São Paulo is outlined.

Comments on the technology and management strategies that have been used to keep the competitive position of the Brazilian citrus industry will be addressed.

Special attention is dedicated to the constraints and the new opportunities that this important sector of the Brazilian industry will face in the near future.

Paper published with permission.

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